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Positioning Services from Ball Consulting Group


Positioning is fundamental to all marketing communications activities. By working with organizations to create strong, competitive positions, we help them articulate what they do, who they serve and what sets them apart. The clarity that results can be instrumental in helping these organizations reach untapped audiences, capture greater market share and develop a broader following.

Among the positioning services we provide are:

  • Public relations campaigns
  • Press releases, media advisories, media statements
  • Press conferences, announcements, and events
  • Media tours
  • Media representation/spokesman services
  • Speechwriting and presentations
  • Online content creation
  • Collateral material
  • Annual reports
  • White papers

“Ball Consulting has done some incredible work for Alternatives. Not only did they get a front page article in the business section of the Boston Globe about our green technology at the Whitin Mill, their ongoing consultation in interacting with the local media around issues that come up in operating a large human service organization has been extremely helpful.”

Dennis H. Rice
Executive Director, Alternatives